# Sujal Mainali / Complete Professional Dossier (llms-full.txt)

## 1. Identity & Contact
- **Name:** Sujal Mainali
- **Roles:** CRM Systems Architect, Marketing & Product Strategist, Full-Stack Software Developer, IT Professional
- **Base Location:** Kathmandu, Nepal (Serving clients in Nepal, Dubai/UAE, and internationally)
- **Email:** sujalmainali11@gmail.com
- **Phone / WhatsApp:** +977 9746805637
- **Website:** https://sujalmainali.com.np
- **GitHub:** https://github.com/Diode11-Alt
- **LinkedIn:** https://www.linkedin.com/in/sujal-mainali-745346321/

## 2. Executive Biography
Sujal Mainali works at the intersection of CRM systems architecture, marketing campaign strategy, and full-stack software development. His background combines formal Computer Science education at IIMS College (UCSI University affiliate) with practical ground-level experience inside commercial sales and cross-border recruitment operations in Dubai and Kathmandu.

Having worked both in direct B2C financial sales in Dubai (Mashreq Bank credit card portfolios) and as a full-stack software engineer and solutions architect, Sujal bridges the gap between how marketing generates leads, how CRM pipelines automate and track them, and how production software platforms operate.

## 3. Detailed Case Studies

### Case 01: PrimePath HR Services LLC (Dubai, UAE): CRM Command Center & Recruitment Platform
- **Role:** Solutions Architect & CRM Automation Engineer (Sep 2026 to Present)
- **Problem:** Daily candidate applications across WhatsApp, Facebook, Meta Ads, SalesIQ chat, and email were tracked manually in spreadsheets, causing duplicate records, slow response times, and zero campaign ROI visibility.
- **Solution Built:** Architected a centralized Zoho CRM and Zoho Recruit command center. Connected WhatsApp Business API, Meta Lead Ads, Zoho SalesIQ, and web intake forms into a unified ingestion layer. Wrote custom Deluge scripts for phone/email normalization, duplicate merging, automated CV parsing, and stage-based follow-up automation. Also engineered and deployed the digital recruitment platform (`https://primepathuae.com/`).
- **Impact:** Unified 5+ inbound channels, reduced manual data entry and CV sorting by over 70%, eliminated duplicate candidate records, and established end-to-end Meta Ads to candidate placement attribution.

### Case 02: Built in Nepal Summit (IIMS College, Kathmandu): Operations Platform & Event Leadership
- **Role:** Executive Director (Programme & External) & Lead System Architect (Oct 2026 to Present)
- **Problem:** Coordinating a 72-member workforce across 9 operational departments using group chats caused missed deadlines and unclear accountability.
- **Solution Built:** Built a custom Next.js and Supabase operations platform (`bin-ops`) with role-based permissions, department dashboards, live task tracking, and roster synchronization, plus the public summit portal (`https://built-in-nepal.vercel.app`).
- **Impact:** Synchronized 72 team members across 9 departments in real time and led external speaker, partner, and campaign strategy for the SDG 9 institutional summit.

### Case 03: Enterprise School Management OS: Full-Stack Institutional ERP
- **Role:** Product Architect & Full-Stack Developer (2025)
- **Solution Built:** Full-stack ERP built with React, TypeScript, Node.js, Express, Drizzle ORM, PostgreSQL, and Docker (`https://build-system-tau.vercel.app`). Handles student admissions, term billing, partial fee reconciliation, refund workflows, accounts receivable, and automated overdue dunning reminders.

### Case 04: Kurakani (Closr): Encrypted Real-Time Communication Platform
- **Role:** Full-Stack Systems Developer (2025)
- **Solution Built:** Real-time messaging and peer-to-peer WebRTC voice/video calling platform on Next.js and Supabase with client-side Signal Protocol end-to-end encryption (`https://kurakani-web.vercel.app`).

### Case 05: Chill at Hill Hospitality Engine: Direct Booking & Property Management System
- **Role:** Full-Stack Developer & Product Strategist (2024)
- **Solution Built:** Custom PHP, Laravel, and MySQL direct booking engine with atomic date-range availability locking, staff reception dashboard, and first-party guest CRM to eliminate third-party OTA commissions.

## 4. Technical & Strategic Skills
- **CRM & Automation:** Zoho CRM, Zoho Recruit, Zoho SalesIQ, Custom Deluge Scripting, HubSpot CRM, WhatsApp Business API, Webhooks, Make/Zapier, Pipeline Deduplication & Hygiene.
- **Marketing & Product Strategy:** Multi-Channel Campaign Architecture, Meta Ads Funnels, UTM Attribution, Lead Scoring, Conversion Optimization, Product Roadmapping, Systems Analysis & Design.
- **Frontend:** React 18/19, Next.js (App Router), TypeScript, JavaScript (ES6+), Tailwind CSS, HTML5, CSS3, Vite.
- **Backend & APIs:** Node.js, Express.js, PHP, Laravel, REST APIs, WebSockets, WebRTC, JWT/OAuth, Signal Protocol.
- **Databases:** PostgreSQL, Supabase, MySQL, SQLite, Drizzle ORM, Prisma, Redis.
- **DevOps & Infrastructure:** Docker, Vercel, Git, GitHub Actions, Linux/macOS Shell, Custom DNS/SSL.